Reece Funeral Home & Valley Chapel
Serving Claiborne County for nearly 70 years, Reece Funeral Home is the only remaining local family-owned funeral home in Claiborne County.
Established in New Tazewell during 1940s by Alvin D. Reece Sr., the Reece family was the first to build a new modern funeral home in Claiborne County. Four generations of the Reece family have graciously served the Tristate community.
The late Alvin D. Reece and Bobbie Reece were both recognized by The Tennessee Funeral Directors Association for their 50 plus years of service.
A.D. Reece III (Davy) is now the manager and CEO and has been a licensed funeral director since 1997. He earned his bachelor’s degree in psychology and has baccalaureate in gerontology from LMU and masters in counseling also from LMU. He is a compassionate, empathetic and consoling professional with arranging funerals and assisting members of grieving families. Davy’s 10 year old son Alvin Davis Reece IV is a public relations apprentice in the making. He enjoys greeting and playing with the customers and their children. His wife Angie Reece retired from 27 years of teaching in the Clemson South Carolina area and has tremendous amounts of experience with children and working with grieving adults alike. She also holds a master’s degree plus 60 hours. It appears that the Reece legacy will continue for many years into the future.
Alvin (Davy) Reece III was the first to establish a website in the surrounding area back in 2006 when he lost his mentor and grandfather Alvin Reece Sr. so people can leave condolences, read full obituaries and view digital memorials offered at no charge to every family they serve. www.reecefh.com offers easily accessible online obituaries, pre-planning information with rates drawing up to 4.5% interest, monuments custom ordered from the quarries and casket selections.
According to Davy, “A major cornerstone with our longevity of success has been a dedicated and loyal staff with more than a century of combined experience within our business. We provide professional and compassionate service during a family’s most difficult time. Like Sam Gibson working with us for years. They take great pride in their work and service within the community.”
Davy believes that their business benefits significantly from being family owned and operated. “All the other funeral homes in the county are owned by large corporations,” he said and has been told by several families that they want to be paid in full up front even if a person has insurance they are sent to a bank to get a loan and wait for the insurance themselves. “At Reece Funeral Home you are not just a number; you are a respected customer with specific needs during a very difficult time.” We understand the emotional impact of losing a loved along with the financial costs is often overwhelming. Each family is different and they have their own special needs and wishes for their loved ones, we attempt to fully accommodate each family and their requests without a bunch of red tape and expense.”
“When large corporations come into a community and monopolize the family owned funeral homes, this typically drives up funeral prices for the customers because of less competition” he said. “We are here to serve the families during their time of need. We are not concerned with stockholders’ equity and, stock prices and valuations. Many large funeral home corporations have lost so much of their market valuations recently that their pre-arrange funerals could be severely jeopardized.” Reece Funeral Home offers various insured pre-need and irrevocable trust plans some as generous as three years same-as-cash earning up to 4.5 percent. Often pre-need plans are a solid solution to mitigate the financial costs when arranging for the future; just make sure they are going to survive to be around to honor their contract. We will gladly be your trusted partner and advisor and navigate you through these troubling waters.”
According to Davy, “Our long range plan is to remain Claiborne County’s only family owned and operated funeral home, and to continue to provide the best services with the best value. Our business philosophy is simple, - “Our Family Serving Your Family.”
“We treat people like we want to be treated, with dedicated Christian service and as if we were serving our own family” Davy said "Mitakuye Oyasin." (All Are Related) which is a phrase from the Lakota language. ... This concept and phrase is expressed in many Yankton Sioux prayers, as well as by ceremonial people in other Lakota communities. The phrase translates in English as "all my relatives," "we are all related," or "all my relations."
Reece Funeral Home and Valley Chapel is located at 6340 Cumberland Gap Parkway. The Reece family and their staff are available 24 hours a day, seven days a week. For more information call 423-869-3651, 423-869-3652 or 800-496-6281.
*Reprinted with permission of Marisa Anders- Claiborne Progress.